Product Management Course
Boost your career by learning and mastering the mindset and the best tools of Product Management.
1.1 - Course overview
1.2 - Introduction & Definition
1. 3 - The value of your background
1.4 - Product Manager's Main Skills
1.5 - [Activity] Write your career path & imagine the future
1.6 - [Activity] Let's leverage your strengths
1.7 - [Activity] Know yourself
2.1 - Product Mindset
2.2 - The Product Manager role’s foundations
2.3 - A typical day of a Product Manager
2.4 - Differences between roles
2.5 - A Product Manager position in a company
2.6 - The challenges of being a Product Manager
2.7 - [Activity] Clarify the role and the responsibilities
2.8 - [Activity x Build your Product] Kickstart your Product Strategy
3.1 - Product Lifecycle phases
3.2 - Product delivery phases
3.3 - [Activity] Identify the maturity of Products
3.4 - [Bonus] Example of pivots carried out by companies
4.1 - Product Business Canvas
4.2 - Airbnb example
4.3 - Always ask “Why?” first
4.4 - Users and needs
4.5 - Types of interviews and objectives
4.6 - Tips for your interviews
4.7 - Creating personas
4.8 - [Activity x Build your Product] Draft your Product Vision
4.9 - [Activity x Build your Product] Draft your Product Business Canvas
4.10 - [Activity x Build your Product] Draft your personas
5.1 - Benchmark and competition analysis
5.2 - Benchmark example
5.3 - Value Curve for Product differentiation
5.5 - User journey
5.6 - Wireframes
5.6 - Mockups
5.7 - User tests & Stakeholders feedback
5.8 - Product Business Canvas review
5.9 - [Activity x Build your Product] Benchmark your industry
5.10 - [Activity x Build your Product] Design the user journey
5.11 - [Activity x Build your Product] Design the user experience
6.1 - The importance of business objectives
6.2 - OKR - Definition
FREE PREVIEW6.3 - OKR - Examples
FREE PREVIEW6.4 - Metrics and KPIs
6.5 - AARRR framework
6.6 - AARRR framework - Uber example summary
6.7 - OKRs vs. KPIs
6.8 - [Activity] OKRs - Practice and avoid the traps
6.9 - [Activity x Build your Product] Define your OKRs
6.10 - [Activity x Build your Product] Define your KPIs
7.1 - Prioritization
7.2 - RICE scoring framework
7.3 - RICE scoring framework - Example
7.4 - Communicate iterations
7.5 - User Story Map
7.6 - User Story Map - Example 1
7.7 - User Story Map - Example 2
7.8 - MVP
7.9 - The Wizard of Oz
7.10 - [Activity x Build your Product] Prioritize the features with RICE
7.11 - [Activity - Build your Product] Build your User Story Map
8.1 - Roadmapping
8.2 - Roadmapping - Example
8.3 - Managing a Development team
8.4 - Agile mindset
8.5 - Scrum
8.6 - Expressing requirements
8.6.1 - User Story
8.6.2 - Acceptance criteria
8.6.3 - Epics
8.6.4 - Conclusion
8.7 - Gather feedback
8.8 - [Activity - Build your Product] Elaborate your Roadmap
8.9 - [Activity] Think about the role of Product Manager and the Scrum methodology
8.10 - [Activity] Write step by step Epic and User Stories
9.1 - Introduction
9.2 - Effective communication
9.3 - Engaging your stakeholders
9.4 - Engaging our team
9.5 - Convincing and managing conflicts
9.6 - Managing with empathy
9.7 - [Activity] Practice